London & Partners PR Highlights 2025

Business & Tech

January

• Celebrating the one-year anniversary of our Nordic office and our collaboration with Epicenter, one of the Nordics' most successful scale-up ecosystems

February

• 27^th – launch of the London Growth Plan
• Berlinale Film Activation: From global blockbusters like Wicked to beloved classics like Paddington, London and the UK continues to stand out as a hub of world-class filmmaking excellence
• 14^th – In collaboration with the BFI, British Film Council, and Film London, we are proud to host two panels during Berlinale. British experts, moderated by our Head of Creative Technology, Louise Conolly-Smith, will delve into:
  • Independent Film Tax Credit
  • VFX Tax Credit
  • The growing media-tech ecosystem in London and beyond

June

• 2^nd-7^th – SXSW London
• 9^th-13^th – London Tech Week
• 21^st-29^th – London Climate Action Week 21-29

Business Tourism

May

• 20^th-22^nd – IMEX Frankfurt

Leisure Tourism

January

• VisitBritain Film & TV campaign launch
  • 100 years of film at the Old Royal Naval College
• 22^nd – launch of Somerset House’s year of 25^th anniversary celebrations

February

• Sadler’s Wells East opens

March

• London Eye turns 25 years old

April

• 27^th – London Marathon
• 2^nd-13^th – London Games Festival

May

• V&A East Storehouse opens

June

• 7^th & 14^th – New music festival LIDO launches in London

July

• 10^th-17^th July – Billie Eilish does six shows at the O2 (most on Europe leg)
• 25^th - 28^th September – Oasis return with six shows at Wembley Stadium

August

• 18^th - 8^th September – Coldplay do record-breaking 10 shows at Wembley Stadium

Major Events

July

• 26^th-27^th – Formula E at ExCeL London

August

• The second T100 (London Triathlon) alongside other major cities such as Abu Dhabi and Las Vegas

SME Support (Grow London Local)

February

• 7^th – Celebrating the one-year anniversary of Grow London Local!

March

• 8^th – International Women’s Day featuring local SME stories

June

• Potential opportunities around SME expo or London Tech Week for small businesses

Capital Investment (Opportunity London)

March

• One year anniversary of the first Opportunity London prospectus launch which outlines new and exciting investment opportunities in the capital

July

• Jace Tyrrell’s (CEO of Opportunity London) trip to the US for North American investors looking to London for investment opportunities

Later in the year

• 15^th-19^th October: Sumo wrestling returns to London for the first time in 34 years
• Opening of the Museum of Shakespeare in Shoreditch (date TBC)
• Grow London Local celebrates Black on the Square, Diwali on the Square and Small Business Saturday